UNNATURAL CAUSES is inequality making us sick? HEALTH EQUITY research topics and resources to learn more
_nav_indicator
Small Logo More films on equity and social justice »

About the Series
Series Objectives
Episode Descriptions
Transcripts
Updates
Credits

Discussion Guide
Video Clips
From the Experts
Podcasts

For the Press
Reviews & Awards
Producer Perspectives
PBS Viewer Stories
Broadcast Info

Buy the DVD
e-Newsletter
FAQs
Contact Us
Site Map
Home

Get our e-Newsletter:
 
« July 28, 2008 September 17, 2008 »
Unnatural Causes header
Bulletin #11 - Focus on Foundations August 13, 2008
Quick Web Links
 
 
Health Equity Database
 
Database Screen Shot
 
Many people have asked where they can find sources for information presented in the series.
 
The Health Equity Database contains hundreds of articles, reports, site links, books, and film clips that delve more deeply into health equity issues.
 
 
Upcoming Events
 
Visit the Events Calendar for details, or to post your own event.
 
Knox County Health Department Encore Screenings (Knoxville, TN)
 
Memphis and Shelby County Health Department and the University of Memphis MPH Program Dialogue Series
(Memphis, TN)
 
SF Health Education Training Center Screening
(San Francisco, CA)
 
Monroe County Health Department Screening
(Monroe, MI)
 
KDHE Center for Health Disparities Debriefing Sessions (Topeka, KS)
 
Pacific Islanders Asian Americans of the United Church of Christ Annual Convocation
(Honolulu, HI)
 
7th Annual Health Initiative for Men
(Rome, GA)
 
Diabetes Center Screening and Discussion
(San Jose, CA)
 
ASTHO-NACCHO 2008 Joint Conference
(Sacramento, CA)
 
100 Black Men of West Georgia Health Fair
(LaGrange, GA)
 
100 Black Men of Milledgeville-Oconee Screening and Rally
(Oconee, GA)
 
Join Our Mailing List
FOCUS ON FOUNDATIONS
This month, we take a look at how three health foundations have used UNNATURAL CAUSES to educate, mobilize, and advocate for health equity initiatives.
 
Promoting Internal and External Dialogue
 
BlueCross and BlueShield of Minnesota Foundation has conducted an extensive outreach and awareness campaign to promote the series among corporate staff as well as the general public. The non-profit health care provider (Blue Cross and Blue Shield of Minnesota) screened and discussed "When the Bough Breaks" with corporate staff from multiple levels and departments, and plans to develop a toolkit for screening the film in every department. The foundation also purchased copies of the series for all grantees and health departments in the state, and makes the film available to others through its lending library. In the spring, leading up to the Twin Cities public television broadcast, the foundation ran highly effective television spots, opinion pieces, and online promotions, and hosted screenings with health and non-health partners throughout the state.
 
BlueCross and BlueShield of Minnesota Foundation is a 22-year-old state-level foundation that, since 2004, has been devoted entirely to health equity issues.
 
 
Responding to Grantee Enthusiasm
 
When The Health Trust, a local foundation in Santa Clara County, California, partnered with the County Public Health Department to host a screening and discussion of "In Sickness and In Wealth" for 300 representatives of government, non-profit, faith-based organizations, and other community groups, the energetic response of attendees inspired the foundation to take quick action. Inviting groups to submit proposals to show and discuss the series, The Health Trust was soon flooded with hundreds of applications. Mini-grants of up to $1,500 each are now supporting 32 organizations hosting events throughout Silicon Valley. Grantees have begun blogging about their experiences and will come together next year to develop strategies for reducing health inequities regionally.
 
The Health Trust launched its Healthy Communities Initiative to address health inequities one year ago as part of a new strategy to promote better health outcomes.
 
 
Supporting Community Knowledge and Innovation
 
Healthcare Georgia Foundation teamed up with 100 Black Men of America to provide mini-grants for 16 local chapters to develop community education and mobilization activities with the series. Foundation representatives highly recommended such partnerships: 100's all-volunteer chapters, who "know their communities better than most foundations ever could," are uniquely qualified to develop appropriate activities, an especially important consideration for foundations new to the health equity field. To reach even wider audiences, the foundation also advocated for and financed the series broadcast on Georgia Public Television.
 
Healthcare Georgia Foundation, long concerned with the effects of social determinants on the health of Georgia's vulnerable populations, has distributed $6.1 million in grants to advance health equity.